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Monday, November 17, 2008

Here's an Idea (Twitter tip for start-ups)

I've noticed that if I'm mentioning a company name on twitter (any company), it takes about one or two days for that company to notice and follow me. Surely companies care about what people have to say about them on Twitter (feedback, suggestions, insights etc,.), right?

So I've been thinking... If you own a new (or an old) start-up, and it has a Twitter page, like these three Twitter-page examples: @italki, @twistory, @animoto (..., and there are many, many more), why don't you do this:

  • Add a field in your start-up registration form, that allows new members to add their Twitter username (as an optional choice)
  • Then simply follow these users automatically using Twollow, Twuffer or TweetLater, and there you have it: A list of users that share common interest - Your start-up.
Now, I don't see any reason why users that sign up with certain start-ups wouldn't follow them back on Twitter. On the contrary, I think it's an easy way to send/get updates about new releases, features etc.

I really think it's a situation that both parties could benefit from - Applications owners and their users.

Labels: , ,

posted by Orli Yakuel at 6:11 PM

5 Comments:

OpenID lagon said...

Good idea and i guess it will become a must at some point.
take a look at this bad example:
http://www.marketingpilgrim.com/2008/11/motrin-faces-twitter-headache-over-new-video-campaign.html

-lagon

7:53 PM  
Anonymous Ilan said...

Great idea indeed, will do :)

Twollow is also an amazing service and it's the first time I've heard about it.

Until now I've used OutTwit (twitter plugin for Outlook) for twitting and for keyword tracking and it's also doing a good job.

8:35 PM  
Anonymous Sam said...

Great idea.
How about if they just use the Twitter API to lookup the user in Twitter by using the sign up email address.

11:44 PM  
Anonymous Arik said...

That's a good tip. But I think that it's even more important to track certain relevant keywords (company name, product names, etc), because sometimes more valuable twits come from non-users.

I had few times that I mentioned a product on twitter and someone contacted me about it - it always gives a good feeling.

7:31 AM  
Anonymous Anonymous said...

Not really the subject, but have your heard about facebook solution payement in facebook ?

12:24 AM  

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